Writing for the Web
With the primary goals of your organization in mind and an understanding of the audience, these are the services I provide for successfully reaching your online users:
Write and edit web content, from blog articles to social media promotions, working in tandem with any email campaigns in which you may be engaged. In addition, provide editorial oversight and content workflow, ensuring that tone and intent meet your goals.
I conduct content reviews and audits with all managers and stakeholders. Produce and maintain accurate reports and logs of upcoming edits and changes.
Implement and schedule web promotions, email campaigns, and track results, including multivariate testing and reporting.
If you own an eCommerce website then updating product pages and building category and brand pages is key to your business. This data must stay updated for you user and requires continually monitoring the website to ensure the information is accurate and reflects your inventory.
Organizations will need someone like me to create new pages and sections within their content management system. I have used WordPress for many years, but am also familiar with other open source and proprietary platforms.
If you need content for:
Social Media posts,
and online publications and promotions,